Exclusively luxurious.

Interior Design:

Exclusively luxurious.

The optimum interior soundproofing of the BMW 7 Series takes the on-board experience another step towards perfection. Additional insulation materials in the B and C-pillars, skirts and boot area team up with intricate sealing around the window frames and exterior mirrors to minimise driving noise.

All of which bring the sound experience generated by the new Bang & Olufsen High End Surround Sound System even more powerfully to the fore. The 1,200-watt music system is hooked up to 16 speakers, some of which are positioned behind illuminated, satin-finish aluminium grilles sited in the mirror triangles of the doors and the parcel shelf. The most attention-seizing member of the speaker line-up is the illuminated centre speaker which extends out of the instrument panel and uses B&O Acoustic Lens Technology.

Its distinctive form guarantees perfect sound quality in every seat. When the music system is switched off, the centre speaker retreats back into the instrument panel almost without trace. Meanwhile, the new ambient lighting for the interior creates a pleasant ambience, especially at night. Footwell lights for the driver and front passenger and indirect roof liner illumination via lights integrated into the B-pillars further enhance the feeling of well-being. The colour of the ambient light can be altered according to taste.

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